Architecture´s starting point must be the people who use it!
For POINT, architecture is only successful when it contributes positively to human quality of life.
As a sensual sensory device and social body, human beings are influenced by its surroundings. We prioritize the potential of human encounters with the architecture; with others - and with themselves. For us, social sustainability is the primary design parameter and a prerequisite for the development of the best possible society.
Architecture must consider the unique identity of the place!
Our architectural approach prioritizes highlighting the existing qualities of a place while developing the hidden or untapped potential of the site. With such an approach, the project's local anchorage and environmental sustainability are strengthened.
Architecture should not just be pragmatic, it must also be poetic!
Without giving up on functionality, an elegant architectural idea can activate the inherent poetry of a place, evoke the place from itself, and make people aware of their own sensual being, right there. We give priority to making architecture that generates positive emotions and memories. That creates long-lasting aesthetic solutions and economic value.